Simple: DC believes that he should be bigger than he is. Which is partially true, the character is fairly relevant so one would think it'd be easy to...
That was...a really good interview. He still repeated main talking points for half of them but still overall one of the more insightful interviews.
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If he's going to be here for the next 5 years potentially....might as well let him loose in the world of WW. I want to explore and expand her world....