So that's why this franchise has issues with black males and Storm being background fodder for the most part?
Here is the issue-So your point is that the X-Men movies didn't bring new readers at all?
Someone who watches the movies and get interested is going to go after trades or whatever is in the public library. Looking at you Simpsons, TMNT, Transformers, Dr Who, Bob's Burgers and soon Image & Valiant.
Now when we get to Marvel and DC-we NOW have a bigger issue.
Take Static Shock. You go to the library-looking for stuff with them as leads or at all.
There is NONE for Static. What little he had is OOP and costs anywhere from $50-200 online to buy.
Take Justice League with John Stewart.
When that cartoon started he was in a wheelchair and powerless. His only solo is done by a guy now in jail.
Take Black Lightning on the CW-a LOT of folks only watch that show for his daughters. Who have been MIA in comics for now 9 years.
I can't even try to get new readers if the movies and shows have folks in them that are MIA in comics or so LOW on the editorial scale that they have nothing.
Of the folks who did ANYTHING of value in those movies-how many did the same in the comics?
You see Marvel is trying to get stuff with Shrui & Doras same with all of the GOTG members.