Quote Originally Posted by Kurolegacy View Post
Except even if it did well in trade, Marvel can’t just keep throwing money out there on something that isn’t even selling 10,000 units pretty quickly into its lifespan. Marvel is still a business after all and the original volume had a massive drop off over time to the point that it was basically hemorrhaging money.
Sure, it did poorly in floppies, and we'll see how long they keep this new volume around in single issues. Maybe they will change it to trades-only at some point. My point is that the book has an actual audience, who loved it for specific reasons, and that changing the book into something else actually risks that audience. Let's say the series was relaunched with, say, Matthew Rosenberg as the writer. And let's say he gives the book more of a superhero focus. Maybe he drops GIRL, builds up a new supporting cast. Well, a lot of the people who read Unstoppable Wasp loved GIRL. They loved those characters. Are they going to keep reading when they're all dropped? Can't say I'd have as much interest, especially if the new supporting cast was predominantly white and straight. What's the book's new tone? Is it going to be as kid-friendly, or is it a more teen tone? Because you lose a big chunk of audience if you exclude kids. And if you're keeping it all-ages, why not keep the writer who's already built an audience in that niche?

This book is being brought back because of the audience it built up. The audience that Whitley and Charretier built up. The audience who loved Nadia, and the GIRL gang, and Janet and Bobbi and Jarvis. Loved the tone, loved the fun science facts, the sense of joy. That audience is why this book is getting a second chance. So, why would you change all the things that made that audience fall in love with the book?