Quote Originally Posted by Rise View Post
Jason had a sudden 180 turn over near his death where Starlin himself admitted that the reason behind the sudden change was because they wanted people to dislike him.
Does anybody here work in publishing? Because I study business and have years of experience in management roles, but I've never worked in publishing and this sort of thing would get you fired in every industry I've worked in. Why anyone would willingly de-value a property is beyond me, but I hear about it happening all the time in comics.

Is there some sort of weird publishing business theory that supports this sorta activity? I mean, each industry has its own quirks and rules, so maybe this makes sense in the publishing world, but it strikes me as incredibly stupid to purposefully sabotage a IP.