You know what the definition of wasted potential is? I think WildStorm is a pretty good candidate for that.
The universe, created by Jim Lee, was initially published through Image, and during the '90s era had produced some quality comics that remain fan-favorites to this day. When it was bought by DC, it should've been good for the brand as a whole, having the power to launch it into the stratosphere. In reality, DC has treated WildStorm as if it were the redheaded stepchild of the family, basically neglected and downplayed as much as possible. Many suspect they only bought WildStorm to get Jim Lee, as well as all the other talent associated with it. That's not an unfounded theory.
After twenty years, the universe has yet to reach its potential. There's no talk of any movies, animation, video games, or more integration in general, and the biggest "bone" the universe was throne was them bringing it back as a comic book series after it was discontinued. Don't even get me started on how bad it went when they tried to put WildStorm character in the Nu52 DCU.
I feel like if literally any other company had this on their hands, they would've used WildStorm on a level it could've been. But since this is DC, they'll always put their homegrown brands first and foremost, and honestly it'd be unrealistic to expect them to invest too much time and money in an acquired imprint rather than their own stuff.
So that brings me to my point:
Should DC just sell WildStorm to another company?
I think someone like Netflix would jump at the chance to buy WildStorm, because with both Disney and Warner Bros. leaving them this year, they'll have a noticeable void in original superhero content. Hell, they bought Rob Liefeld's Extreme Universe in preparation for it (I expect they'll basically be Deadpool clones). They bought Millarworld to both get into comics and have material to adapt, so it's definitely something they're doing. If I saw on the news "Netflix buys WildStorm from DC", I'd be happy because then they might actually get use.
Or really, anyone. Because anyone but DC would make better use of the WildStorm Universe, because they don't have a plethora of homegrown A-list superheroes on their hands.
What do you think?