Horror is still in line with who the character is. It's not a dramatic change, its a revisiting to the foundation of who the character is. The Dr. Jekle and Mr. Hyde. The tragedy of having strength/power but being potentially evil or uncontrollable. So on and so on. The character is a literal Rage Monster.
Marvel or whoever else being potentially dismissive of the original inspiration or trying to rewrite history doesn't make the truth disappear. It just shows the lengths some will go to with their own dishonesty.