Fod can correct me if I'm wrong, but I don't think his point was about whether Bendis is good or bad writer.
Fod was pointing out that in the eyes of Marvel Bendis, is one of their best writers - his name on a comic brings in the sales. If Marvel wanted to kill the X-Men, wouldn't they have hired some no name writer everyone hates? Wouldn't they be using the lowest tire of artist they could find? Why keep placing recognisable names on a book your trying to kill?
Last edited by Beezzi; 08-05-2014 at 07:59 AM.
to feign interest in the book from a business perspective for exactly this reason. notice that x-men is not the only egg in bendis basket.
Beezzi is absolutely correct. This post ignores my opinion on Bendis or Claremont completely. In the eyes of Marvel Comics Bendis is their "superstar," "blockbuster," "big name," and so on. I think you'll find those quotations describing Bendis in every X-Men, Avengers, Company Wide Event, or Street Level Metahuman book he's ever written for Marvel. He's their Midas, and you don't put Midas on a franchise you want to cancel. If anything, that says Marvel Comics is trying their best to revitalize the X-Men Franchise by bringing in their biggest gun: Brian Michael Bendis.
Because they don't want to lose the readers. They want to lose the franchise. They need Quesada's fluffer to herald the new age.If Marvel wanted to kill the X-Men, wouldn't they have hired some no name writer everyone hates? Wouldn't they be using the lowest tire of artist they could find? Why keep placing recognisable names on a book your trying to kill?
Quesada doesn't have any influence on the comics anymore. He hasn't for two or three years. Axel Alonso is the current EiC. Quesada now works with Marvel Entertainment on movie projects. Quesada has zero influence on comics, he's even said so in a CBR interview years ago when he officially stepped down from the EiC position and gave it to Axel Alonso.
This is hardly evidence of cancellation. Writing multiple titles isn't unique to Bendis or Marvel. As contracted freelancers most comic writers and artists do multiple projects at a time. The days of solo permanent gigs died with the birth of the modern media industry. Fraction, Hickman, Curnow and Waltz, just to name a few, are all juggling multiples titles.
Speaking as a freelancer - trust me - you take as many gigs as you can get.
Last edited by Beezzi; 08-05-2014 at 10:02 AM.
it's really this simple: there were plenty of times in the past when i was picking up less xbooks, and they felt like they were in creative slumps.
what i see now looks like a healthy franchise that i'm enjoying. and it has only expanded and covered all the bases maybe more than ever before, with bendis books on one end, remender's co-franchise book, and a claremont nightcrawler solo and storm solo on the other end. and plenty in between.
i can't find anything to worry about, since i don't care at all about toys/cartoons/other merchandising.
Why Marvel is treating the X-Men franchise in certain ways is ever changing. Of course Marvel is trying to make as much money on the X-Men comics as they can since the other brands have not been built up yet. While I am not decided as to whether there will be any book with X-Men in the title next year or resembling any of the line ups we have now, making the decision two years ago or so to let Bendis write two X-Men books does not mean that marketing strategies have not changed, regardless of the creators preferences, to make sure the comics line up better with the Disney branding of the MU.
Except that's not how business works. Resources are always limited, so you focus on your core business and what makes the most money. You cut things that aren't driving growth and use resources (time, talent, money) inefficiently. Disney could develop more movies, but they focus on the most profitable. P&G is selling off 100 brands to focus on the core brands that are driving most of their growth. It's not that Iams or Pringles or Folgers didn't make money for P&G, it's that they wanted to focus elsewhere.
If Disney doesn't see future growth potential in the X-Men, there's no point in devoting any resources there.