I see where you are coming from. But you have to also take into considering that most audience members went to see a classic superhero summer film about the X-Men facing their greatest foe and that it will be a grand finale where their final battle will be their greatest, implying that the stakes will be higher than ever. Because that is what it was marketed to be. When really it was designed to be a small scale psychological thriller about a schizophrenic woman with a focus on personal stakes rather than global stakes and have less spectacle, that is why they dropped X-Men from the title and planned on releasing it in the fall, they wanted people to know it was a different movie. And it was shot when they had no idea that Disney would buy Fox months after they had finished shooting, so it wasn't designed to be a finale either.
Its a known fact that mismarketing hurts movies. As Chris Stuckmann points out in this video at 3:15.
Last edited by Divine Spark; 09-25-2019 at 09:29 AM.
Perfect Clip to Describe Fox after Dark Phoenix came out.
Oh, I believe this movie would have tanked at the Box Office regardless but mainly due to the competition and lack of promotion. Shazam was well-received but was only in the 300 million range box office wise.
Reception-wise do I think this movie would have been held in high regard by audiences? No, but the response definitely wouldn't have been as negative.
Shazam only made 350 million... but it only cost like 100 million. Given it tripled it's budget and got fairly good reviews, by most objective standards it was a sucess.
Dark Phoenix on the other hand cost $200 million. It would likely have had to double that to even break even. So that movie was pretty much doomed.
LOL, a YouTuber's opinion piece about movies being ruined by marketing, and his first thought after stating so is, "Well, there are trailers that get you hyped".
The trailer for Logan was good, and fed the movie. A huge part of it was the music, NIN. Same for the trailer for Days of Future Past, but it was more that the trailer told a story on its own. The trailer for Dark Phoenix was difficult to interpret, kind of scattered and didn't tell a story or have great music.
Funny enough, most of people's conclusions about all three of these movies do kind of mirror natural conclusions one could make about their respective trailers.
Every day is a gift, not a given right.
dark phoenix trailer was bland, Sophie turners facial expression was a real bummer to look at. Not once did she look scary compared to the actress in X3. DOFP first teaser trailer was very interesting. it made the sentinels look like the good guys, I liked the second one more with Kennedy's assassination. I was like this is how to make deep thoughtful comic films and interweave it well with real world events.
Also make people guess the plot of the film but in a goodway. the youtube comments are funny, some think this is real. LOL
Last edited by Beaddle; 09-27-2019 at 12:47 PM.