As far as the bolded goes, that's a bit unfair. They are not doing it to antagonize fans. They are doing it because most fans are responding more positively the more they do it, not with words but with ticket sales. Any of us can say what we want and claim- maybe even really believe- that most fans share our opinion. But ticket sales tell the story. I say that as someone who really wished they would tone down the comedy and who rates Thor Ragnarok as the worst MCU movie. I have no problem if they do something as comedy that should be comedy and no problem with throwing in a few appropriate jokes but it's a joke a minute now and even DC has jumped on the bandwagon *because it works".