With all the talk about AT&T maybe doing drastic stuff to DC, it sets one to wondering what might become of this very rich portfolio of characters? One idea floated around various threads is that DC might become a licensor of its IP, but a competing thought is that DC would continue to self-produce some of its assets, especially, anything involving the word "Bat." Likely, I'd assume DC would hang onto its biggest 7 (Superman, Batman, Wonder Woman, The Flash, Green Lantern, Aquaman, and Green Arrow), and their closely-related characters and situations, but anything else might be fair game.
So lets say you're a small publisher, like a Valiant, and DC put out a RFP for licensees. You can't touch their Big 7, not even as flashbacks, but you are allowed to acknowledge those characters exist in your licensed titles, as long as your references are kind of vague. What would you propose?
For myself, I think of two: Mister Terrific and (the character originally known as) Captain Marvel.
Mr. Terrific has long struck me as The Man of Tomorrow For Our Times. We are so about the human intersection with technology these days, he seems ideal for it. Give Mr. T a sort of Jonny Quest Meet's Iron Man vibe; have him continually exploring mysterious phenomena around the globe, or defending his discoveries from thieves and saboteurs. Build a new Terrifics around him, something more akin to Doc Savage's Fab Five than the trio from the late
Terrifics title.
As for Cap, I might want to make a play for the kids market. Quit trying to make The World's Mightiest Mortal grow up; embrace his simple fun. Put Cap and his extended family in their own world, with its more naive view of the world, and roll from there. I might want to change the name to Captain Thunder, but that's negotiable. One change I would make is to downplay the deities as individual characters, treat them more like a mental framework The Wizard gave Billy to shape the power bequeathed him into Cap's specific abilities. For another (and as an additional reason for Billy to not stay Cap very long), I'd characterize the Power of Zeus not only as the ability to summon lightning, but the inability prevent storms from mounting (when Billy transforms, storm clouds automatically begin gathering, growing more intense, especially the more Cap exerts his abilities).