If you look at OMD as Marvel saying “we need to move characters back into their best/most known/intended/successful... and so on”. Or DC’s Iconic move some years back. Then we now have the consequence. Characters are over a semi-long span looked into a established state. You might have a story where a character does something but after that storyline has run it’s course it’s reset time.
With a focus on a certain number of characters we are further stuck in what seems a locked state.
New characters are created. Books come along. Both are lost in a sea of relaunches. Little advertisement. No real long term commitment from Marvel also creates a similar response from readers.
I used to read Spider-man but OMD soured me on that title. What is the allure of picking it up again. All I really know is that it’s stuck in a Peter Pan syndrome where the only 2 rules seem to be that Peter can’t marry MJ or that new changes will be undone sooner rather then later.
I would love to say that it’s not comics that have changed but it’s me. That I have grown up. But it’s not. I’m just not interested in the same stories over and over again. Never was.