NXT was the baby Paul Levesque, better known by his wrestling persona Triple H. Under his leadership, what was essentially the WWE’s “minor league” because a main event of its own. But now that Triple H has stepped down from overseeing the brand, wrestlers he spent years developing with long term storylines and popular gimmicks have been repackaged or dropped entirely by WWE CEO Vince McMahon before even making it to the main roster. Behind the scenes, the WWE is even more melodramatic than what’s on screen.
This year alone, WWE has released 71 wrestlers according to Gamespot, which is enough to make up an entire roster of talent from any other wrestling promotions around the world.
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Ultimately, the [third quarter earnings call] revealed that the company earned $43.5 million in net income and $255.8 million in revenue in tickets, merch costs, and its pay-per-view SummerSlam this quarter; a 15 percent increase from the previous quarter’s earnings.
Since taking over NXT, McMahon, along with senior vice president Bruce Prichard, has made the brand indistinguishable from the main roster.
Rather than letting a wrestler’s persona shine during in-ring storytelling, NXT 2.0 leans on over-produced video packages, camera angles that ogle its female wrestlers, and matches that end far too quickly. All of these issues have persisted on the main shows for the last few years, as well.
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Change must happen within the WWE so that talent not only feels valued but also assured that their work won’t dwindle away due to a “necessary” budget cut called for within the same sentence that the company brags about its earnings.