What do you think about this theory?
Spider-Man defeats Kindred, OMD is undone but the cost of victory is May Parker's death. And this failure is put on Peter. Peter with MJ on his side (both remembering their marriage) step aside to mourn this loss. Ben Reilly steps in and offer to take the mantle of Spider-Man to let them both mourn. But instead of accepting status quo he decides to find a way to ressurect May (his "aunt" was always a important person in his life). Therefore he decides to join forces with Beyond Corporation. They promise to give means to undo Peter's failure (loss of Aunt May) in exchange for working for them. They are experts at the experimentations of reality, so who knows. Between TASM #74 and TASM #75 there is a time gap, let's say a few months. In this scenario Ben is not an opponent of Peter, rather a more determined hero to fix the mess which has its begginings in Spider-Man's deal with Mephisto. I think this is better scenario than Peter's death.