I understand that Marvel is a business and as such it wants to make money.
But the way they want to gain new readers by reverting every few years the evolution of their characters to the starting point is ridiculous. I doubt very much that this strategy will make Marvel gain more readers than they lose. But who knows because they have been doing it for years.
And honestly, I don't understand what they are doing with Spiderman, being their most popular character, with the widest fan base and they do the opposite of what the fans would like for the character. I don't get it, but it makes me realize that if Marvel doesn't respect Spiderman I can't expect to do it with Romy.