I recently caught up about a week ago and read through all of Beyond and this run so my opinion may be a bit different from those reading month to month but I don't entirely hate it.
I like a lot of the Spider-Man stuff. Where his relationship with Norman is going is probably the best part of the book for me and if the next year of the run focuses more on fleshing that and the hobgoblin stuff out then I think it could be a lot of fun, especially with JRjr drawing it. Peter is a little helpless for my taste but I'm chalking that up to him not being fully recovered from Beyond even if I am aware of how much of a stretch that is. I do dig the general tone and way the villains are portrayed overall so leaning into that would help.
However, the whole Paul/MJ thing is tanking this whole run. Everything about it from the 6 month time jump, to the kid looking exactly like a mini MJ, to all the weird run ins where she won't talk to him is horrible. This has to be a Mephisto thing right? I really don't get why Zeb Wells would pollute what would be a perfectly fine run about Peter and Norman working together with a storyline that is going to alienate a portion of your niche audience. Better yet, I don't get why Nick Lowe would allow him to do it. I'd be surprised if even people who are fine with this storyline actively enjoy it. It just seems like a no win. It doesn't work and needs to be gotten rid of. I'm not even someone who necessarily needs Peter and MJ to be together but I do appreciate storytelling and continuity between runs and this was a lousy way to break them up.
So could the run turn around? Yeah but some changes need to be made. Maybe it's my JRjr bias but there is a good run in here being weighed down by this stuff.