The last 10 years have been a Wild West of growth in streaming service options and availability. Starting with Hulu, Netflix really gave life to the medium, and soon every studio was in on it. Everyone was rushing to create or acquire content and line up subscribers. The pinnacle was probably Disney's launch of Disney+, which included acquisition of LucasFilm and Marvel. Things only got crazier with the onset of COVID lockdowns, when nobody had anything better to do than subscribe and binge.
Seems to me that The Great Gong of Doom was probably Discovery's overreach in buying up Warner and all associated properties, just as people began coming out of their PJ's and doing stuff outside again. It seems like streaming has been on slippery ground ever since, even mighty Disney. While I don't think content has become inaccessible, it has become less accessible. Advertising-funded models very similar to pre-streaming TV are popping up. Premium content's being moved to more expensive packages. The days of just-get-the-subscriber have given way to cut-the-cost-and-squeeze-the-revenue-as-much-as-possible. In my mind, that doesn't bode well for the streaming consumer.
The Wall Street Journal recently ran an interesting piece on Iger's plan to right the ship in these turbulent waters.
The question that comes to me: Where is streaming going from the consumer's point of view?