Sales data for April recently came out, and the big new Inhuman initiative that is destined to be as big a deal as The Avengers and a bigger deal than The X-Men only sold 58,309 copies to retailers. For a first issue, this really has me worried. Personally, I'm blaming Matt Fraction, who must have poisoned the book. His unprofessional bailing out must have weakened retailer confidence and led to such embarrassing sales for a first issue.
Luckily, Marvel knows what retailers want better than they do and stuffed the entire first issue into all copies of Amazing Spider-Man #1. They'll make people read Inhuman whether they want to or not, and that'll definitely boost sales and will in no way make readers and retailers resentful. I'm confident that through stunts-- I mean strategies like this, we can get sales back to where they should be, and make INHUMAN the success it deserves to be.