I'll just reiterate what someone said that generally, the idealized way men are drawn in comics is not for the consumption of women or gay men in the way that the idealized depictions of women are meant for the consumption of men. I'd say especially nowadays that's even more obvious since the popular look is often a more feminine or metrosexual vibe. Remember all those dudes whining about Robert Pattinson and how Twilight made vampires totally gay and wimpy but then actual girls and women ate that stuff up? By and large the whole macho, roided up psychopath physique many heroes have simply isn't something that a lot of women find interesting or appealing.
There are characters like Gambit who fit that mold but if appealing to women in the same way female characters appeal to men was a priority, we'd be seeing a lot more of that or New 52 Lobo and a lot less Jim Lee Batmen.