Quote Originally Posted by CaptCleghorn View Post
The reality is we're seeing 12 to 18 issue runs for many books with a lgy number keeping track of the historic run overall. I'm more inclined to look at this as more of a creator shift rather than a season-based approach to a series.
I think we're getting a bit of both, currently leaning towards the books being marketed and sold as "Writer X's Hulk", "Artist Y presents Thor" etc. The trades are more and more being sorted according to writer, and Complete Collections almost always collect a writer's run. I think they're easing into the seasonal model and this is the transition phase. It's long overdue imo. The benefits greatly outweigh any negatives, I think.