Originally Posted by
Force de Phenix
It was a rumor. So we should believe it apparently. I think it was people's collective common sense and fear. People thought that it would be obvious for a company to take advantage of the "free" advertisement the movies, shows, and merch were giving them, and that people would check out the comics after seeing new characters that never really saw the exposure they've ever had, like Captain Marvel. It wasn't so much of a de-emphasize, as much as it was an inclusion and push. Deadpool was Fox's, but it didn't stop us from seeing him everywhere.
They should've never canceled the FF, but at least they gave them Secret Wars and a huge comeback.