Originally Posted by
SiegePerilous02
She does have a personality, the problem is it's just different depending on the era (like Diana herself, really). She started as a petty and vain socialite who snapped into a monstrous alter ego when her pride was threatened, and her post-Crisis self was a callous treasure hunter who was driven by her pursuits of fame, power and, above all, knowledge and adventure. None of the other principal nemeses are particularly interested in the pursuit of archaeological knowledge.
A woman using her sex and charm for evil is a tired patriarchal view of women with sex appeal = bad girls. It can make for some great characters, and as I said I love Catwoman, Ivy and Harley a lot, but it's over used. Batman doesn't have many female villains that don't rely on sex appeal: the aforementioned three, Talia, Roxy Rocket, and newer ones like Scorpiana and Jezebel (ugh) Jet. Jane Doe might be it for variety, but nobody really uses her. Wonder Woman subverts this by being sexy and fun while being the heroine. She can have sexy villains like the Baroness and Circe, and Cheetah and Giganta can be sexy while in their regular human forms, but that should be it. She has vengeful goddesses, mad scientists and magic users in her rogues gallery who don't need to rely on sex appeal to be interesting.
I'd say the Golden Age Priscilla Rich represented the worst aspects of a patriarchal culture while Diana represented the best of a matriarchal one. She represented the petty, hissing hair pulling competitions between women over petty things like beauty, fame and the attentions of men that our society encourages, especially more so in those days. Her repressed personality exploded and lashed out at everyone around her, including people who didn't really deserve it like WW. Diana grew up in a society that allowed her to flourish and empower herself and learn responsibility, while Priscilla was expected to look pretty and marry a rich dude or something. In post-Crisis canon, there is plenty of archetype imagery associated with her: she is the Greek monster to Diana's Greek hero, a beast woman who hunts and is hunted by a woman named after the huntress, she shared her last name with a Roman goddess whom the Roman's didn't have much use for compared to the much revered Athena, etc. Priscilla's fractured mental state and talking to her evil self in the mirror is evocative of figures like the Evil Queen from Snow White, Jekyll/Hyde and Smeagol/Gollum. If DC could finally get their heads out of their butts and works all this into a coherent version, she'd represent a lot of the stuff Diana was sent to fight against, even if she didn't have a longterm ideology (which doesn't stop Black Manta, Reverse Flash and the Rogues).
Her knowledge of deadly mystical relics could easily lead to her sparking a disaster that effects the wider DCU, so I don't really buy that she couldn't be the main figure in a WW-themed crossover if DC bothered to do one.