The Gentry (and the Li'l League) were servants of an ultracosmic monster.
They're also metaphors for certain bad feelings/thoughts, and certain supervillain archetypes. And, their boss is a metaphor for entertainers/authors and our collective need for new or retold stories.
But first and foremost, they're monster and robot servants of an ultracosmic devilgodthing with spooky eyes and a need.
Nix didn't write any comics in The Multiversity. He talked about comics on the internet. He fought alongside and against superheroes. And he read comics. But he didn't write any, even if he did sketch some in a notepad at home.