Originally Posted by
Comic-Reader Lad
I am under the assumption that Image operates in the "fashion" of Gross Revenue minus Expenses equals Profit. The way every other company on Planet Earth operates. Less Revenue at the top line means less Profit at the bottom line. This is bad for any company including Image. There is no such thing as "It doesn't matter that we're taking in less Revenue." It always matters.
The loss of Walking Dead might not affect the profitability of another title, but it does affect the profitability of the company as a whole. Image, as a company, still has overhead -- company officer and staff salaries to pay, offices to rent, equipment to buy and maintain, etc. A way to offset the loss in Revenue is to cut Expenses, which might mean job losses, salary freezes, and the like.
Any company that loses its best-selling product is going to be adversely affected.
On the other hand, if you have real details on the inner workings of Image that could allow it to lose its best-selling title and just go along as if nothing has happened, please feel free to share what you know.