The comics relaunched after Civil War 2 will have glowing covers along with a Bendis autograph. Each written in a different way. Collect them all kids.
At the moment, DC is in check, but I think regarding their upcoming relaunch, Marvel will be forced to respond to it. Historically though, Independent publishers have always chipped away at the market share over time, until the "next big thing" that is. Marvel and DC are predictable, Image, Valiant etc less so imo.
And regarding Star Wars. I completely agree. I wonder how things will change once Marvel starts cutting costs by hiring lesser known writers and artists to take over those books?
Currently Reading: DC: Shazam /// MARVEL: Daredevil, Invaders, Winter Soldier /// IMAGE: Seven to Eternity /// TITAN: Bloodborne
Upcoming Reading:
Trade Waiting: IMAGE: East of West, Black Road, The Black Monday Murders /// DARK HORSE: Hellboy, Witcher
Back to the thread topic....
I think the biggest challenge is how do retailers compete with digital or bring people over from digital into the stores. Anecdotally, the MCU got me interested in comics at the age of 30 and it was much easier to just buy a book I was interested in on my iPad than it was to go and feel awkward in a comic store, which let's be honest has a few stereotypes attached to it. Finally, 4 years after I first started reading comics digitally, I entered the store because I wanted to read and hold a printed version of my most anticipated series.
Also, with products like MU, many people can subscribe and read what they want about the characters that tie directly into the MU without ever needing to purchase a new book.
Unfortunately, with the secrecy around digital sales, we may never know how it is directly affecting physical sales.
I'm also assuming that digital sales are low too. I'm not against digital, I see people with Ipads and nooks who still carry books around. I also think it has to do with the return on investment. A physical #1 in like 60 years being worth hundreds of thousands of dollars.
It's just two people, and one of them points to Lois & Clark as a book that's generating the most excitement, when it hasn't made it into top 100 comics of the month since issue #2. A bit hard to take this seriously.
I'll wait for the January sales data to see if this is actually indicative of a problem across the board, and not just for a few comic shops.
I wonder if my kids will be interested in Marvel movies 20 years from now based on the new source material that is being produced today. Every time marvel reboots, changes, crossover, renumbers etc I feel that more disconnected…personal feeling and I speak with my wallet. My brother, my friends have all done the same…and for the same reasons…its not wrong or right it just is…we spent money and now we don't. I have a feeling that same scenario plays out in every city in every state for the same reason.
I'm sure there are a lot of people who like the new Spiderman,Thor or Captain America…great but it doesn't appear that way when I speak with my peers…45 married 3 kids. Their books cater to every possible organization who might complain….great..but those people aren't buying the books.