Ok, let's do this.
In general, I wouldn't relaunch as much, unless there were some drastic changes in directio and/or creative team.
I'd also avoid too many crossover. The focus should be on strenghtening the individual books and letting them tell their own stories.
Interconnectivity between titles (especially those in the same "family") would still be a big thing, but not to the point where one has to buy another book to understant what's going on in the one they're actually interested in.
As for the books and more specific ideas, here's the ones I can think of:
- Sam Wilson getting a
big push as
Falcon. Make him matter as much as Cap. If Marvel can up the popularity of the Falcon identity, they'll give him a much more permanent role. I feel he already has a strong premise as a socially conscious hero, so I'd keep that angle and just make a part of the Falcon brand. I'd keep the large supporting cast. Sam should be a central character in the MU and have ample connections. Misty Knight would continue as his partner, Patriot (Elijah Bradley) would be his new sidekick (I'm really not feeling the new Falcon). I'd also have Nighthawk as the Punisher to Sam's Daredevil. They both share similar ideas, but Nighthawk is
much more extreme.
Falcon vs. Nighthawk could be one big blockbuster arc.
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Ms. America would get a solo.
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Invincible Iron Man would continue as it was before Civil War. Tony still Iron Man and David Marquez on art.
- International Iron Man would become
International Iron Men and focus on Rhodey (not dead, obviously) and a small squad of War Machines going on international missions to fight terrorism and prevent armed conflicts between nations. A book about military actions and the effects they have on innocent lives. Ideally, someone like Tom King would write if he wasn't exclusive to DC.
- I'd change Hawkeye's creative team and change the title to
Hawkeyes so Kate can be a true co-star.
- Clint and Songbird become the new leaders of the
Thunderbolts initiative to help rehabilitate villains: Titania and Absorbing Man, Nightshade, Ghost, Black Ant, Diadmondback, plus an scheming Moonstone as the main antagonist.
- The
New Avengers would be Kate Bishop, Patriot, White Tiger, Power Man, Hulkling, Wiccan and Stinger (Cassie Lang). They'd be full-on Avengers, acting independently as a more proactive unit.
- I'd relaunch Avengers Academy and have it focus on Hank Pym and Firestar mentoring the new kids: Ms. Marvel, Nova, Miles Morales, Riri, Hulk (Cho) and Wasp. Big focus on classic villains and stories.
- The main
Avengers book would be about the older heroes acting as Earth's Mightiest Heroes again: Cap, Falcon, Iron Man, Thor (Jane), Wasp, Vision, Scarlet Witch and Noh-Varr as the fresh perspective and POV.
- Ultimates would continue unchanged: Black Panther, Captain Marvel, Ms America, Spectrum, Blue Marvel and guest-stars.
- The Unity Squad would become the new
X-factor. A team truly in the middle of Avengers and X-men with a little Inhumans thrown in. They'd be about keeping peace and making sure everyone can work together. The team would be: Rogue, Quicksilver (still Magneto's son), Polaris, Wonder Man, Beast (back to being fun), Voodoo and Psynapse.
About the X-men:
They kind of need a Rebirth treatment because they've gone too far off the concept of fighting for the dream. I'd send the O5 back to where they came from and bring back old favorites like Logan and Jean.
- Launch an
X-MEN book about the big names going back to the core concept. Storm and Cyclops as co-leaders of a team featuring Jean Grey, Iceman, Nightcrawler, Colossus and Magik. They'd be the face of the X-men.
- Launch a new
X-MEN: LEGACY about Kitty Pryde and Emma Frost trying to run the school together. This would be the place for young characters like Anole, Armor, Rockslide, Pixie, etc.
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X-FORCE would be about Magneto's team. They'd realize acting in public was doing no good to the cause, so they go covert. Psylocke, Gambit, Frenzy, Archangel, Sabretooth etc.
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NEW MUTANTS: Moonstar leads a team of young heroes trying to make a difference to mutants who live in dire conditions across the globe. Because not all problems can be solved by stopping a villain or sending someone to Xavier's school. Cast: Moonstar, Warpath, Prodigy, Surge, Dust, Husk and Chamber.
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CABLE & DOMINO: Team-up book with a little Boom-Boom thrown in
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DAZZLER: About Alison Blaire trying to rise back to stardom. Supporting cast: Northstar, Pixie, A-Force etc.
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ALL-NEW EXILES: Sage, Bishop, Rachel Grey, Ultimate Pryde, Blink, AU Captain Britain Elizabeth Braddock and Old Man Logan. The ultimate team of X-men trying to fix Extinction level threats to mutants across the multiverse.
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LOGAN: Back, solo, and on the road. No flashy costumes, a quiet character examination.
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ALL-NEW WOLVERINE: Basically the same as it is. Laura growing in her new role as Wolverine.
Books I'd keep mostly the same:
Captain America: Steve Rogers, Black Widow, Black Panther, Captain Marvel (keep the direction but get a consistent writing team), Ms. Marvel, Unbeatable Squirrel-Girl, Astonishing Ant-Man, Totally Awesome Hulk, Moon Girl and Devil Dinosaur, Daredevil, Punisher, Moon Knight, Doctor Strange, Mighty Thor, Spider-Woman
(move her to the UK so she can have weird detective adventure there and explore her past), Spider-Gwen, Spider-Man, Deadpool, Mercs for Money
(add Silver Sable to the team), Totally Awesome Hulk, Amazing Spider-Man, Daredevil, Punisher, Uncanny Inhumans etc