Just another of my ridiculous thought experiment threads. Not meant to be taken as a serious suggestion on what DC should do. Just a fun exercise for people to toss silly and fun ideas around.
Also, its late and I'm tired. So I take no responsibility for whatever it is I'm typing here.
So DC has a pretty great roster. They've got tons of fun B- and C-listers who have rich histories, long-standing memberships with popular teams, interesting powers and mythos, and supporting casts and rogues galleries of their own (or at least enough to get the ball rolling). But for whatever reasons, the likes of Hawkman, Atom, Firestorm, Zatanna, etc, haven't been able to carry solo titles long term, or haven't been able to in so long their past successes are largely moot.
So what if DC came up to you and said "Internet nerd, we need some ideas! We have these great B-listers; we love them, but they don't sell on their own. So we wanna insert them into more popular, high selling books as supporting cast members and try to build a following for them that way, with a three year plan to elevate them to solo title status. We're willing to tweak and adjust things and give them a soft reboot where absolutely needed. But mostly we want them re-focused into a direction that can hold up on its own; looking forward and not back. So who should our A-list titles adopt, and how would you fit them into those established books while aiming them for future growth?"
Couple guidelines here.
They're not going to be co-stars. Or, at least they dont have to be (I suppose if you wanted....). They're just supporting cast members. They need to get a few pages of solid involvement in any story over three issues, with at least two arcs in a three year period giving them large focus.
At least two arcs in the three year period has to use some of the C-lister's villains as the big bad. And their main supporting cast members, if they have any, need to show up at least a few times with their basic role in the C-lister's life established. Basically, if you put Ralph Dibney into the Flash comic, you have to introduce Sue and tell readers who she is and why she matters to Ralph.
All appearances, taken together, has to achieve the kind of re-focus and new sense of direction that stories like Green Lantern: Rebirth did. Not necessarily to the same level of detail, but the kind of broad stroke "this is what we've been missing, this is where we're going, and this is the new hook that'll make you care about it!"
The C-lister can't be *too* similar to the main character. That'll just lead to discussions about redundancy. So you can't have J'onn join the cast of Superman. But the character does have to "fit" the world. Dr. Fate would probably be a very poor fit for Green Arrow, for example.
So here's an idea to get the ball rolling.
Will Magnus and the Metal Men join Batman.
Magnus Robotics is bought out by Wayne Enterprises and is folded into WayneTech R&D, with Magnus moving to Gotham and taking a really good job as the AI-Robotics department Head. The Metal Men mainly work as security at the lab, but also do some hazardous environment work when the need arises. Magnus becomes one of Batman's primary "tech guys" in a role similar to what Lucius Fox and Batwing have served, as well as that guy who lived in the cave during the 90's (I forget his name because I'm tired and it's late). Magnus' narrow focus on robotics means that Batman's other tech guys still have plenty to do so no one gets sidelined.
Of course, Chemo would have to attack Gotham at some point, as well as the Gas Gang. T.O. Morrow would be set up as the puppet master, a threat lurking in the shadows.
I think I'd push the Metal Men franchise in a more cerebral, indie think-piece direction. Take the approach from "52" and run with it. Magnus struggles with his mental illness, and the addiction to the pills that keep him balanced. He's a mad scientist who happens to work for the good guys, but under that thin blanket of pharmaceutical sanity he's batsh*t crazy. I'd write Magnus and Platinum as a couple, no more one-sided love stuff. With insinuations that Magnus built her for the purpose. The moral and ethical implications of a human-robot love affair would be explored (is Platinum just a sex robot? Could Magnus and Platinum get married?) as well as the legal rights of the Metal Men themselves.
I think I'd launch the book with a story where Magnus learns that Morrow has been behind all of Will's troubles, and Magnus vows to put an end to it, thus providing the Metal Men book a solid arc to start off on.