Sadly this was once upon a time a
half truth but over the last few years, especially with many disney shows and even movies, they have highlighted too much, that kids are the most important demo, which is now to ultimate excuse to dumb kids shows when not necessary.
Someone just told me, on the marvel phase 4 thread, that what this shows and movies are is just a means to sell toys and that is the perfect example the label has changed from the all ages labels.
Clone Wars, that I give credit, the show was more mature in some places than the star wars prequel trilogy. that My Man Lucas went to fun extreme ways to defend the prequels.
He says star wars is now for 12 year olds. Okay George.
But we know, you could have done more with the Prequels though beyond saying star wars is for 12 year olds anyway. maybe this is the reason some of your fans did not like the prequels since nearly 20 years had passed between episode 6 and episode 1 , meaning the kids were all grown up. eh George?