First, Amazing Spider-Man had its highest sustained monthly sales era and its highest single selling issue - Todd McFarlane’s Spider-Man #1 - in the period when Peter and MJ were married. Secret Wars Renew Your Vows, when it filled the ASM slot during the event, was one of the best selling titles of Secret Wars which is why it eventually got a spin-off. But AU and side titles never sell as well as ASM regardless of Peter’s marital status.
Second, that’s not how Disney works. Bob Chapek could not care less what happens in a comic book. A comic book sells, what, 100,000 copies a month if it sells well? Maybe the trade collection sells another 100,000 copies, which would be very good sales.
That’s far from enough consumers to get Bob Chapek to raise an eyelid. Do you know how many people saw No Way Home in just its opening weekend?
Twenty million people. In one weekend. During a pandemic. That’s not counting people who saw it in the subsequent weeks or in streaming.
200,000 comic book readers is 0.001% of the opening weekend audience for the film. That’s the audience Disney cares about. They care about the Tom Holland MCU Spider-Man, who also appears in their theme parks.
The comics are just cheap intellectual property - because Disney already owns them - for Disney to exploit in their key business of films, television and theme parks.
If Disney didn’t have a problem with Spider-Man being graphically beaten with blood splatters everywhere and Tombstone being a mass murderer with dead bodies shot execution style, blood leaking from their wounds in a “kids” book, then they are fine with him being in a loving, committed relationship
I find the relatable comment funny because no matter how you slice it, Marvel is insulting Spider-Man readers. Either we are so hopelessly socially inept and such incredible losers at life that we can only relate to another jobless, penniless loser who can’t keep a relationship, or we are so emotionally dead that we are unable to relate to wanting to find a life partner with whom to share our lives. Either way, I feel like I should take offense, but the comment is so absurd I can only laugh.