Sure. Heck, I would argue that the two decades it was in play would point to it being very viable, under whatever the right factors would be.
Yeah, I think that gets into a lot of personal opinion of the people in question discussing it. I very much like the idea of the story going to family of some kind, others don't. I know a guy here who loved Spider-Man being a CEO like Iron Man, while I have loathe the very idea's existence (note, to be clear, the idea, not the creators who made it, not the readers who liked it, just that I do not like the premise in and of itself).