I don't hate them, I do go to mine from time to time... i just think that it is an outdated model, like the music stores during the rise of iTunes, and with digital available as an option, i have come to enjoy reading that way more and more, for a variety of reasons. ease of access, no ads, the art is clearer, no storage space needed, etc. there are some downsides, like for some people they don't like that you can't really collect digital books, but I was always more interested in reading than collecting, anyway, and I wish Comixology would create a standalone desktop reader again rather than having to go to the website, and I wish there was a bit more competition in the digital marketplace. I am fine with Comixology, but we don't need them to become another Diamond.
Marvel did do digest magazines in the early 2000's when they were doing everything they could to try and capture some of the manga market, (didn't exactly work, clearly, but hey, we got Runaways out of it!) and they grouped them according to similar families of characters, so like the Marvel Knights magazine had Daredevil, Punisher, and such (also Inhumans, a bit strangely, but this was during the Jenkins run, so it was a better fit then) and i did pick up a few of these at the time, and liked them as a sampler to figure out what was worth following, but yeah once my decision was made about what i liked, i'd go for the single issues, because i don't really want to pay for something i am not interested in.Oh, hell no....
A digest style series might work. But, it would be tricky. And, given how broad the comic market it, it would still require a certain amount of segmentation. For example, Marvel could theoretically pair "Iron Man" with "Avengers". But, would an "Iron Man" reader necessarily buy in for "Thor"?
Characters that lack natural association (Daredevil or Doctor Stranger) would be even more difficult to publish.
True.And, why would anybody want a straight adaptation of something they already watched?
edit - but yeah, for everyone saying 'just do what they do with Manga!' They did!
those are just the things I personally own, (and though the covers of the magazines talk about interviews and stuff, they did include entire issues of comics as well, 3 of them. The big differences are - they did not cancel the single issues in order to make this the only way to read single issues, WAY too risky to do that, these were older issues, and they were in colour, so they were a bit pricey, though still cheaper than buying 3 single issues) they did other things, like hire manga artists for some of their books, created a line called the Marvel Mangaverse which had a lot of Manga creators doing their takes on the characters, and yes, Runaways was intentionally created with manga styled art and it's trades were manga size in an attempt to get on the shelf at bookstores alongside manga. (along with a few other books, but the only one that had staying power was Runaways. Not because it was manga, just because it was good) They've tried. It didn't work, because the cultures and distribution models are just too different. They may have snagged a few manga fans, but not enough to create a dramatic increase in readers.