HEY. I did no such thing'All animals are equal, but some animals are more equal than others.' ?
The problem with that is it isn't the customers problem. Aside from the fact that most entities have money, and many a ludicrous amount of it so they aren't really the one in need of a backer, is that when doing something that deprives it's consumers it's the salespersons end to do so in trade: " We're taking this from you so you can receive this in return." Not " We're depriving you because we need more money. That's just the way it works ". Their bottom line is not your bottom line and robs your investment when it's played like that. Robbing Peter to pay Paul is not a fair deal for Paul clearly. I'm certain almost everything from unions to commercial regulations were established for this reason. If I had told my prospective buyer last weekend that they had to soak my losses and gains they would have walked on that sale 100% of the time. Instead I met them in the middle and took the hit I had to in order to keep the business momentum going. Their review and word of mouth will make more sales for me in the area in the long run anyways.
It's actually more like a coffee shop going under because they traded what their consumer actually wants for a fad just because numbers where lower than normal that season and ending up losing the initial market and the draw from the fad once it ends. When I read your metaphor I immediately thought of four coffee shops I watched go under in the past five years because they tried this choppy tactic. Conceding to have titles who don't have a proven track record much less most have yet to be established at all take precedence over the established ones is bad math and at worst wanderlust. You introduce your new Lime Coke next to your regular Coke product, not take regular Coke off it's reserved shelf space and place the testing phase product there. So the question becomes if the new test product does not hold it's weight in the long run (note how well it's worked every time Marvel tried this, are you reading a new Lyra or Red She-Hulk issue at the moment?) and there's no product to sell to the fad base do the long time consumers that jumped ship when their standby product was futzed with return when you reintroduce " Classic Coke " and after you pushed them around in the first place?
You'll have to pardon me for not drinking the Victory Gin here. I see this whole " because a business therefore they know " ideology as of late and I'm only shaking my head. Just the fact of being a business doesn't exempt one from the capacity for making mistakes nor another to see it in results. This era should be a portrait of that for anyone with their eyes open. How many corporate giants have we watched fall now after they came out like Felix with a bag of tricks and assured everyone " it was all part of the plan "? A little closer to home how many titles, especially new ventures have we seen over the decade go from a great start to low sales figures then vanish into obscurity? How many times have we been told that the cancellation, but only upon the date of it or later, was all the part of the plan and they only plan to have a series run to that exact number of issues from the start? Sorry but when I see a leak in a life boat I'm not one to board and set sail. I'll go hop on the other sailors ship that's showing stability.